Research on the rise and future development trends of Gorpcore Style camping clothing market
Faced with the fast-paced urban life,people are increasingly eager to escape the noise and get close to nature.Outdoor activities are no longer niche,and light camping has become the first choice for many people.In camping,Gorpcore Style outfits are quite popular.The term"Gorpcore Style"was coined in Japan,characterized by its lightness,practicality and aesthetics.This style has a natural,fresh and refined aesthetic,and is favored by many camping enthusiasts.This paper explores the reasons for the rise of the Gorpcore Style camping clothing market through literature research,case analysis,image research and other methods,using Gorpcore Style clothing as a starting point,to understand the growing aesthetic needs of consumers,and explore how to make Gorpcore Style clothing fashionable,personalized and daily,becoming a diversified clothing that adapts to more scenarios.
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