Culture reflects history,showcases humanistic spirit and reflects regional differences.Taking the integration of Wuxi textile and clothing with local cultural elements as the starting point,this paper analyzes the modern consumer psychology of clothing under the drive of the digital economy,explores the rich cultural elements of the region,seeks differences from local culture,explores the path and significance of the integration of clothing design and cultural creative elements,and provides ideas for innovative design of clothing.
关键词
服装创新设计/文化创意/文化内涵/差异化
Key words
innovative design of clothing/cultural creativity/cultural connotation/difference