Multi form brand design,as a"new darling"in brand design,has the characteristics of integrity,extensibility and independence.The article explores the inevitability and development process of multi form brand design,and analyzes the language composition and expression of multi form brand design.Multi form design should follow certain brand design principles,such as maintaining coherence between forms,integrity of individual forms,and extensibility of combined forms,and maintaining creativity in color,shape and interactive forms.
关键词
多形态设计/品牌设计/语言研究/表达方式/动态设计
Key words
multi form design/brand design/language research/means of expression/dynamic design