首页|供应中断风险下竞争零售商的采购与定价决策

供应中断风险下竞争零售商的采购与定价决策

扫码查看
针对由两个竞争供应商和两个竞争零售商组成的二级供应链,研究供应中断风险下企业的最优决策问题.考虑供应商的供应中断之间存在相关性以及零售商的响应定价,建立供应商定价、零售商决定采购量、零售商定价的三阶段博弈模型,得到供应商和零售商各自的最优策略.研究发现:①虽然供应商之间相关性的增加削弱了双源采购的风险分散好处,但加剧了供应商之间的价格竞争,使得零售商的利润增加,因此零售商会选择相关性更高的两个供应商.②零售商之间的竞争越激烈,供应的可靠性越重要,于是零售商向可靠性更高的供应商采购更多的数量.③供应商提高其可靠性不仅有利于供应商自身,而且对零售商也有益.
Sourcing and pricing decisions of competive retailers under rick of supply disruptions
For a supply chain consisting of two competing suppliers and two competing retailers,the optimal procure-ment and pricing decisions of retailers was studied when facing supply disruptions.Considering the disruption corre-lation and responsive-pricing retailers,a three-stage game model was established,and the optimal decisions of sup-pliers and retailers were obtained respectively.The results showed that:①the price competition between the suppli-ers was intensified although the diversification benefits were weakened with increasing in the disruption correlation,which made retailers'profit increase,so retailers should choose the suppliers with highly correlated disruptions;②the more competition among retailers,the more important the reliability of supply,so retailers would purchase from more reliable suppliers;③an increase in the reliability of any supplier would not only benefit the supplier itself but also the retailers.

supply disruptiondual sourcingresponsive pricingcompeting retailers

张雷、王紫琴、周学广

展开 >

浙江财经大学管理学院,浙江 杭州 310018

供应中断 双源采购 响应型定价 竞争零售商

国家社科基金一般项目

2023BJY006

2024

计算机集成制造系统
中国兵器工业集团第210研究所

计算机集成制造系统

CSTPCD北大核心
影响因子:1.092
ISSN:1006-5911
年,卷(期):2024.30(7)