Study on Communication Simulation of Online Hot Search Topics Based on SEIR Model
Online hot search topics have the phenomenon of dissemination and diffusion.The current research on online hot search topics mainly focuses on the evaluation of communication effects,prediction of communication trends,social impact evaluation and public opinion guidance,while the research on online hot search topics fails to reveal the impact of communication dynamics pa-rameters on the communication process.In this paper,the SEIR model is used to construct the dynamic model of the online hot search topic propagation,and the influence of the network average degree,the distrust probability,the immediate transmission probability after contact,the infection rate,the cure rate and the recurrence rate on the model are analyzed.