The development of e-commerce live streaming industry clusters is beneficial to reduce production costs,promote technological progress,reshape the market image,optimize the industrial chain.The vertical logic of e-commerce live streaming industry clusters is the iteration of interactive forms,horizontal logic is the integration of e-commerce resources,practical logic is the restructuring of industrial chains,and theoretical logic is the demand for industrial transformation.To optimize the e-commerce live broadcast industrial cluster,we should standardize the e-commerce live streaming market,promote the optimal allocation of resources,build an industrial service chain,and rely on digital technology innovation.
关键词
电商直播/产业集群/直播带货/价值/逻辑/路径
Key words
e-commerce live streaming/industrial cluster/live streaming sales/value/logic/path
维普
万方数据