Study on Improving the Quality and Upgrading of Rural B&Bs to Promote Comprehensive Revitalization of Rural Areas:Taking Qingzhou City,Shandong Province as an Example
Facing the continuous upgrading of tourists'tourism demand to quality and high-end,rural B&Bs urgently need to be transformed by combining regional elements through standardization and refinement.Qingzhou City of Shandong Province,as one of the earlier areas to explore the development of rural B&Bs,has entered a new development stage of quality upgrading.This paper analyzes the typical problems of rural B&Bs in Qingzhou City,and puts forward the strategies of standardizing management,strengthening brand connotation and optimizing talent team to promote rural revitalization.
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