Research on Strategies for Cultivating Rational Consumption Concept Among College Students Under the New Consumption Model
Under the new consumption model,the convenient shopping mode has led to unhealthy behaviors such as excessive consumption and herd consumption among college students,which is caused by the lack of cul-tivation of rational consumption concept among college students.This article distributed survey questionnaires to college students nationwide through the Question Star platform,and collected 737 valid questionnaires.Based on the questionnaire results,the difficulties faced by college students in the process of cultivating their consumption views are analyzed,and effective strategies for cultivating their rational consumption views are actively explored,which aim to create a systematic engineering of"four in one"education for schools,families,society,and students themselves,so that college students can develop rational,scientific and sustainable consumption con-cept.
college studentsrational consumptioncultivation of rational consumption concept
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