To explore the driving force of new cutting-edge innovation theories on social development,edge innovation design thinking was proposed in the era of big data and artificial intelligence.Chaos and uncertainty in design were transformed into cer-tainty to archieve the breakthrough of the minority edge from the broken circle to the frontier,and then to the mainstream through identificate and capture the edge innovation thinking of industrial design.The definition,connotation,characteristics,evolution process and key technologies of edge innovation design thinking were discussed.The industry driving paradigm and role of edge innovation design industry were discussed from design,business and technology perspectives.A theoretical system framework of edge innovation design thinking was formed to promote the theoretical development of innovative design system.