摘要
"农业+"是乡村产业融合发展模式,数字经济在推动乡村产业融合发展方面发挥着不可忽视的作用.河南是农业大省,故探究数字经济赋能河南乡村产业融合发展的路径很有意义.在"农业+旅游"中,要通过智能化手段,提升乡村旅游价值,提升旅游产品品质和服务质量.在"农业+文化"中,要挖掘乡村文化资源,运用数字技术,创新历史文化的表现形式,打造特色文化产业,构建产业链,并塑造品牌,以提升经济效益,实现产业可持续发展.在"农业+教育"中,要通过数字技术,提供优质教育资源,开展农业科普,并创新教育形式,增加互动体验,以提升服务和管理效率,改善教育效果.在"农业+体育"中,要利用数字媒体,融合文化元素,打造乡村体育IP,提高赛事知名度,以赛促产,完善乡村体育设施,构建完整的产业链.总之,要强化数字经济赋能,激发乡村产业的内生动力,推动河南乡村经济高质量发展.
Abstract
With the vigorous development of the digital economy,its role in the integrated development of rural industries cannot be overlooked.Taking Henan Province as a case study,this paper delves into the specific pathways and strategies through which the digital economy empowers the integration and innovation of rural industries.It analyzes its application in the"agriculture+"models,including agricultural tourism,culture,education,and sports.In promoting the development of"agri-culture+tourism,"the digital economy enhances the value of tourism through smartification,enriches the presentation of histor-ical culture using digital means,and improves service quality.On the"agriculture+culture"front,it explores cultural re-sources to shape industry characteristics,constructs industry chains to increase economic benefits,and drives sustainable de-velopment through brand innovation.Regarding"agriculture+education,"it innovates activity forms to enhance interactive experi-ences,provides high-quality educational resources to increase the value of education and science popularization,and optimizes digital management to improve service efficiency.Meanwhile,"agriculture+sports"aims to enhance event visibility through im-proved facilities,shape sports IP using digital media,and integrate cultural elements to promote industry through competi-tions,thus building a complete industry chain.By strengthening the integrated application of the digital economy in the inno-vation and integration of rural industries,it stimulates the endogenous dynamics of rural industries,thereby promoting the de-velopment of Henan's rural economy towards higher quality and greater efficiency.
基金项目
河南省科学技术厅2024年科技发展计划软科学研究项目(242400410002)
2024年度河南省高等教育教学改革研究与实践项目(2024SJGLX0872)
NETL
NSTL
万方数据