With the vigorous development of the digital economy,its role in the integrated development of rural industries cannot be overlooked.Taking Henan Province as a case study,this paper delves into the specific pathways and strategies through which the digital economy empowers the integration and innovation of rural industries.It analyzes its application in the"agriculture+"models,including agricultural tourism,culture,education,and sports.In promoting the development of"agri-culture+tourism,"the digital economy enhances the value of tourism through smartification,enriches the presentation of histor-ical culture using digital means,and improves service quality.On the"agriculture+culture"front,it explores cultural re-sources to shape industry characteristics,constructs industry chains to increase economic benefits,and drives sustainable de-velopment through brand innovation.Regarding"agriculture+education,"it innovates activity forms to enhance interactive experi-ences,provides high-quality educational resources to increase the value of education and science popularization,and optimizes digital management to improve service efficiency.Meanwhile,"agriculture+sports"aims to enhance event visibility through im-proved facilities,shape sports IP using digital media,and integrate cultural elements to promote industry through competi-tions,thus building a complete industry chain.By strengthening the integrated application of the digital economy in the inno-vation and integration of rural industries,it stimulates the endogenous dynamics of rural industries,thereby promoting the de-velopment of Henan's rural economy towards higher quality and greater efficiency.
digital economyrural industriesinnovationintegrationenhancement
NETL
NSTL
万方数据
