An Empirical Study on the Influencing Factors of New Energy Vehicle Consumers'Purchase Intention under the"Dual Carbon"Goal
This study aims to provide scientific evidence for policy formulation and implementation,promote sustainable development and a low-carbon economy,and facilitate the successful achievement of the"dual carbon"goals.Based on an analysis of the market size,development planning,and market prospects of new energy vehicles,this study analyzed the impact mechanisms of government policies under the dual carbon goals on consumer purchases of new energy vehicles through methods such as questionnaires and field interviews.Furthermore,it investigated the factors influencing the purchasing intentions of new energy vehicle consumers through empirical analysis.Based on the results of the empirical analysis,the study proposed strategic recommendations for the consumer prospects and industrial development of new energy vehicles.
"dual carbon"goalnew energy vehiclespurchase intentioninfluencing factors