TPB holds the three elements including attitude, subjective norm and perceived behavioral control have a great effect on behavior intention and behavior. This theory has been applied to many behavior fields, and proved to improve predictive power and explanatory power of behavior. TPB is applied to study companies’ low-carbon production behavior, suggestions of companies’ low-carbon production are offered.
theory of planned behaviorbehavior intentioncompanies’ low-carbon production
NETL
NSTL
万方数据
维普
