Research on Supply Chain Decision Considering Retailer Competition under Government Subsidies
In order to study the impact of retailer competition on supply chain decision-making under government subsidy of manufacturer production costs,three supply chain decision-making models considering government subsidy rate and retailer competition intensi were established.The effects of government subsidy coefficient and retailer competition intensity on supply chain decision-making were analyzed.The results indicate that retailer competition can increase retail prices without affecting manufacturers'wholesale prices.The more intense the competition,the lower the pricing and profits of each member of the supply chain.Among the three competition modes among retailers,the intensity of competition and government subsidies have the highest impact on manufacturers'profits.
supply chaingovernment subsidiesretailer competitiongame theory