Cost-benefit Allocation of Green Packaging Transformation in Household Appliance Industry
Green transformation of packaging is an important strategic deployment of home appliance manufacturing industry at the level of green transformation.The evolutionary game model of suppliers and home appliance manufacturers was constructed,the evolutionary stability strategy of the green transformation game of cooperative packaging between the two parties was analyzed,and the influence of related factors on the evolutionary stability strategy of cooperative strategy path was studied.The results show that the probability of suppliers choosing green packaging transformation is inversely proportional to the cost sharing ratio of transformation undertaken by suppliers,and directly proportional to the loss sharing ratio undertaken by suppliers.The probability that manufacturers choose to carry out green packaging transformation is inversely proportional to the proportion of transformation cost sharing and loss sharing of suppliers.The probability that manufacturers and suppliers choose to carry out green packaging transformation is directly proportional to government subsidy incentives.On this basis,some countermeasures and suggestions are put forward to promote the two sides to actively transform into green packaging.
home appliance manufacturerssuppliersgreen transformationevolutionary game
万方数据
维普
