Influencing Factors of Green Consumption Behavior of RV Tourists Based on Online Reviews
In order to investigate the relationship between the consumption behavior of RV tourists and green tourism,big data from the internet tourism industry was utilized.The results show that RV tourists frequently mention issues such as parking fees,waste management,and environmental pollution,reflecting practical problems in tourism.Moreover,issues such as waste management,fee standards and behavioral etiquette have become focal points from a social perspective,highlighting friction between tourists and local residents.It is concluded that at the individual level,there is a need to strengthen environmental awareness and improve personal quality and behavioral norms.At the social level,it is necessary to establish sound management systems and enhance educational guidance.Recommendations are made to strengthen management and regulatory measures,encourage participation in environmental activities,and promote the sustainable development of the RV tourism industry.
RV touristsconsumer behaviorenvironmental impactsustainable development