Based on the 2020 China Family Tracking Survey data,the impact of the frequency of short video application by household heads on household capital was empirically examined.It is found that watching short videos every day has a positive impact on social capital and economic capital,with rural families mainly affecting social capital and urban families mainly affecting economic capital;watching short videos every day can have a positive impact on rural family social capital and urban family economic capital through political information.Short video have a cultural mechanism that transforms family capital,and can generate the power of family development through family advantageous capital,revealing the essence of media as an extension of culture.
关键词
短视频/数字媒介/家庭资本/文化资本
Key words
short video/digital media/family capital/cultural capital