Environment Analysis and Model Exploration of Competitive Intelligence of Chinese Enterprises in the Era of Big Data
On the basis of grasping the overall environment of enterprise competitive intelligence at the present stage,it is of great significance for the future development of enterprises to explore the enterprise competitive intelligence model suitable for the era of big data.This paper summarizes the characteristics of enterprise competition in the era of big data and the opportunities brought by big data to enterprise competitive intelligence,analyzes the problems of enterprise com-petitive intelligence in the era of big data from the external and internal perspectives,and puts forward a new model of en-terprise competitive intelligence in China in the era of big data,and discusses it from three aspects of demand analysis,sys-tem construction and process analysis,to provide strategic reference for China's enterprise competitive intelligence,in or-der to promote the construction and development of enterprise competitive intelligence.
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