大学生国潮汉服国风时尚认识调查研究——以蚌埠地区大学生为例
A Survey on College Students'Understanding of Hanfu and Chinese Fashion:Taking College Students in Bengbu as an Example
秦悦 1葛永幸1
作者信息
- 1. 蚌埠学院文学与教育学院 安徽·蚌埠 233000
- 折叠
摘要
该文通过问卷调查、数据分析等方法,对在安徽蚌埠地区发放的大学生国风时尚认识调查问卷进行全面分析,以点带面,了解大学生对国风时尚的了解程度和认知程度.通过分析调查数据,得出以下结论:多数大学生认为汉服已经成为国潮兴起的典型代表;对国风时尚较深层次的知识和概念还较为模糊;了解渠道主要为互联网媒体;对国潮汉服日常穿着的接受和认可仍存在一定顾虑;以国潮汉服为代表的国风时尚对增强文化自信和民族自豪感极为重要.在此基础上,进一步提出利用新形式的宣传手段对大学生进行国潮汉服及相关文化知识的普及、通过品牌推广等进一步普及国潮汉服的日常穿着、要善于充分利用和发挥高校校内社团和社会实践的作用、弘扬和传播中华优秀传统文化要充分与时代相结合等对策和建议.
Abstract
Through questionnaire survey,data analysis and other methods,this paper makes a comprehensive analysis of the questionnaire of college students'understanding of national fashion issued in Bengbu,in order to understand the degree of college students'understanding and cognition of national fashion.By analyzing the sur-vey data,some conclusions are drawn about a lot of college students:believing that Hanfu has become a typical representative of the rising Chinese fashion;having a relatively vague knowledge and idea about Chinese fashion;learning about Chinese fashion mainly through Internet media;concerning about the acceptance and recognition of Hanfu for daily wear;believing that the Chinese fashion represented by Hanfu is extremely important to enhanc-ing cultural confidence and national pride.On this basis,a series of suggestions and countermeasures are put for-ward:to use new forms of publicity methods to popularize Hanfu and related cultural knowledge among college students;to further popularize the daily wear of Hanfu by means such as brand promotion;to make full use of and give full play to the role of on-campus clubs and social practice;carrying forward and disseminating fine tradi-tional Chinese culture fully integrated with the times.
关键词
大学生/国潮汉服/国风时尚/问卷调查/对策建议Key words
college students/Hanfu/Chinese fashion/questionnaire survey/countermeasures and suggestions引用本文复制引用
出版年
2024
NETL
NSTL
万方数据