地产平面广告的视觉表现形式对受众注意的影响
Real Estate Advertisement Vision Expression Form the Audience to Join the Effect of Attention
摘要
本文以房地产平面广告为研究对象,通过分析它的视觉表现形式对受众注意产生的作用,揭示不同的广告表现形式对广告传播效果的影响。
Abstract
Based on real estate advertisetaent as the research object, by analyzing its visual expression form of audience attention of effects, reveal diflerent advertising lot＇ms of advertising communication effect, and then explore in real estate advertisement, h
关键词
房地产平面广告/视觉表现元素/受众注意Key words
Real estate advertisement/Visual element/Audience attention引用本文复制引用
出版年
2011
NETL
NSTL
万方数据