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关于大学生服装消费心理的分析

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常言道:“人是服装马是鞍,打扮起来挑戏班。”这就是说服装既能表现一般人的内心世界,也能说明各种各类人物的行为。本文通过对100名不同地区、不同专业的大学生的问卷调查,针对不同方面分析了他们的服装消费行为,总结了他们的服装消费特点以及性格特点,从而得出了大学生的服装消费趋势。
as the saying goes: "human is a clothes horse saddle, dress up and pick sin."This means that the inner world of the clothing can not only show the average person, also can explain the behavior of the various characters. By surveying 100 college students who come from different areas and different major, to analyze their clothing consumption behavior through different aspects. Summarizing their clothing consumption feature and characteristics of personality. Thus, it is concluded that the college students' clothing consumption trend.

college studentsClothing consumptionPersonality traitsClothing consumption trend

朱争艳、章又丹、傅莹、任凌、刘蓉

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北京服装学院,材料科学与工程学院

北京服装学院,基础教学部

大学生 服装消费 性格特点 服装消费趋势

2015

科学时代
海南省科学技术协会

科学时代

ISSN:1005-250X
年,卷(期):2015.(3)
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