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大数据时代网络舆情管理策略

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进入大数据时代后,我国的网民数量逐年递增,网络在给人们提供便捷性的同时也带来了一定的挑战,如日渐频发的网络舆情问题,增大了网络环境的治理难度,不利于保障社会的和谐与稳定.在建设社会主义文明社会的过程中,有关部门应注重网络舆情管理及治理,特别是迈入大数据时代后,因为网络舆情的特点,更是需要采用全新的治理观念及管理技术.基于此,本文重点分析了大数据时代网络舆情管理的可行性策略,以期为实际工作提供参考与借鉴.
Network Public Opinion Management Strategy in Big Data Era
Since the big data era,the number of Internet users in China is increasing year by year,the network not only provides convenience to people,but also brings some challenges,such as the increasingly frequent network public opinion problems,which increases the difficulty of network environment governance,and is not conducive to the harmony and stability of the society.In the process of building a socialist civilized society,the relevant departments should pay attention to the management and governance of online public opinion,especially after entering the era of big data,because of the characteristics of online public opinion,it is necessary to adopt new governance concepts and management technologies.Based on this condition,this paper focuses on analyzing the feasibility strategy of network public opinion management in the era of big data,aiming to provide reference for practical work.

big data eranetwork public opiniongovernance

杨立元

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国家计算机网络应急技术处理协调中心黑龙江分中心 黑龙江 哈尔滨 150006

大数据时代 网络舆情 治理

2024

科学与信息化

科学与信息化

ISSN:
年,卷(期):2024.(10)
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