In the"Internet+"context,the construction of power supply marketing service system in grassroots stations of power supply enterprises is particularly important.Based on the analysis of current situation,this paper puts forward the key contents of the construction of marketing service system in grassroots stations of power supply enterprises,including the formulation of marketing strategies,the management of customer relationship and the improvement of internal management mechanisms.At the same time,the application of mobile Internet,big data analysis technology,artificial intelligence technology support and e-commerce platform construction in the"Internet+"context is discussed to improve the marketing service level of grassroots stations of power supply enterprises.
关键词
"互联网+"/供电企业/基层站所/供电营销/服务体系
Key words
"Internet+"/power supply enterprises/grassroots stations/power supply marketing/service system
万方数据