健康中国视域下新疆南疆地区瑜伽产业发展研究——以库尔勒市为例
Research on the Development of Yoga Industry in Southern Xinjiang under a Healthy China Perspective——A Case Study on Korla City
徐小利 1宋慧铭 1王丽 2赵锡研3
作者信息
- 1. 新疆科技学院 体育教学研究部,新疆 库尔勒 841000
- 2. 新疆科技学院 医学院,新疆 库尔勒 841000
- 3. 新疆科技学院 经济学院,新疆 库尔勒 841000
- 折叠
摘要
结合库尔勒市瑜伽产业发展的现状比较全面地分析了健康中国、全民健身背景下库尔勒市瑜伽产业发展的优势、劣势和机遇,提出了打造南疆地区瑜伽产业发展的策略:(1)整合瑜伽产业资源优势,充分利用地区自然环境优势设立课程;(2)建立健全瑜伽行业机构,规范行业标准;(3)开发瑜伽新功能,满足不同会员需求;(4)推出公益瑜伽课程,科学、全面地进行宣传,促进瑜伽文化、瑜伽产业持续发展;(5)拓展瑜伽市场,发展各类会员.通过这些策略以期培养南疆地区广大群众的瑜伽兴趣,促进南疆地区瑜伽产业发展和全民健身目标的达成.
Abstract
This study,combined with the current situation of the development of Korla yoga industry,has analyzed the advantages,disadvantages and opportunities of the development of Korla yoga industry under the background of healthy China and national fitness,and put forward the strategy of building the development of yoga industry in southern Xinjiang:(1)to integrate the advantages of yoga industry resources and make full use of the advantages of the regional natural environment to set up courses;(2)to establish and improve the yoga industry institutions,and standardize industry standards;(3)to develop new yoga functions and meet the needs of different members;(4)to launch charity yoga courses and promote the sustainable development of yoga culture and yoga industry;(5)to pro-mote the yoga market,etc.Through these strategies,it is expected to cultivate the yoga interest of the general pub-lic and promote yoga industry in southern Xinjiang to meet national fitness goal.
关键词
健康中国2030/巴州地区/瑜伽产业Key words
healthy China 2030/Bazhou area/yoga industry引用本文复制引用
出版年
2024
NETL
NSTL
万方数据