Three Dimensions of Public Cultural Governance in Tourism Landscape Construction
Public cultural governance is a kind of cultural governance which belongs to the modern national governance system and contains the meaning of state-society.Public feature is an effective connection point between public culture and tourism.In the modern society,tourism has gradually shown the characteristics of cultural consumption.From the perspective of cultural semiotics,tourism landscape is not a simple material landscape,but something that can be characterized and constructed as a medium.Public culture,which is necessary to govern the tourism landscape,can exert an influence on the tourism landscape from the aspects of ecology,identification and aesthetic dimensions.This will help realize the cultural ecological planning,the regulation of political ideology and the structure of aesthetic art,promote the sustainable development of tourism economy,and constantly meet the people's growing needs for cultural tourism.
public culture governancelandscapecultural identitycultural aesthetic