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基于SWOT的安徽省黄山茶叶特色产业发展分析

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为实施乡村振兴战略,促进安徽省黄山茶叶特色产业健康发展,结合黄山茶叶特色产业发展的实际情况,对该市茶叶特色产业发展进行SWOT分析.黄山茶叶产业具备发展的区位优势、自然条件优势和技术优势,存在产业管理水品低、知名茶叶品牌少且品牌建设意识淡泊、茶叶种植和加工模式标准化程度低等劣势,在把握时代机遇、现实机遇和技术机遇的同时,也面临着内外部威胁,内部威胁是疾病和害虫侵袭,外部威胁是国内外市场竞争激烈.应在采取SO战略的同时注重可持续发展,克服劣势,减少威胁;以促进茶叶特色可持续发展,实现农民增收.
Study on the Development of Huangshan Tea Industry in Anhui Province Based on SWOT Analysis
To implement the Huangshan tea industry in Anhui Province towards healthy growth under the rural revitalization strategy,a SWOT analysis is imperative.Despite advantageous geographical,natural,and tech-nological factors,the industry grapples with weaknesses like poor management,limited brand recognition,and non-standardized practices.Furthermore,internal threats like diseases and pests,alongside external challen-ges from intense market competition,loom large.This analysis underscores the need for a strategic focus on strengths and opportunities(SO),prioritizing sustainable development to mitigate weaknesses and threats,ul-timately fostering increased farmer income.

HuangshanSWOT analysisTea industry

李建宇

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河海大学公共管理学院,江苏 南京 211100

黄山 SWOT分析 茶叶产业

江苏省习近平新时代中国特色社会主义思想研究中心一般项目

23ZXZB027

2024

辽宁农业科学
辽宁省农业科学院 辽宁省农学会

辽宁农业科学

CSTPCD
影响因子:0.376
ISSN:1002-1728
年,卷(期):2024.(5)
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