首页|大数据赋能全民健身公共服务需求精准管理的内涵特征、现实瓶颈及纾解之策

大数据赋能全民健身公共服务需求精准管理的内涵特征、现实瓶颈及纾解之策

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运用文献资料法,探讨大数据赋能全民健身公共服务需求精准管理的内涵特征、现实瓶颈及纾解之策.研究认为:大数据在全民健身公共服务管理中具有价值导向、集成联动、需求监测等特征,并提出需求精准感知、需求精准聚类、需求精准测量、需求精准满足、需求精准监测的逻辑框架.现实瓶颈表现在表达机制不畅,阻碍精准反馈;数据壁垒,制约数据集成共享;信息不对称,妨碍精准识别;数字基建薄弱,阻滞精准感知.基于瓶颈提出纾解之策:推动数字基建高质量发展,建立需求精准感知网络;构建动态调整需求清单制度,增强需求精准识别;构建需求精准管理模型,破解数据供需壁垒;建立需求实时监测平台,构建需求精准反馈机制.
Research on the connotation characteristics,realistic bottlenecks and mitigation strategies of accurate management of national fitness public service enabled by big data
By using the method of literature,this paper discusses the connotation characteristics,realistic bottlenecks and relief measures of the accurate management of public service demand for national fitness enabled by big data.The research holds that:big data in the national fitness public service management has the characteristics of value orientation,integration linkage,demand monitoring,and so on,and puts forward the logical framework of demand accurate perception,demand accurate clustering,demand accurate measurement,demand accurate satisfaction and demand accurate monitoring.The bottleneck in reality is that the expression mechanism is not smooth,which hinders accurate feedback;data barriers restrict data integration and sharing;information asymmetry hinders accurate identification;weak digital infrastructure impedes accurate perception.Based on the bottlenecks,the solutions are put forward:to promote the high-quality development of digital infrastructure and establish a precise demand sensing network;to build a dynamic adjustment demand list system to enhance accurate identification of demand;to build a demand accurate management model to break the data supply and demand barriers;to establish a real-time monitoring platform for demand,and build an accurate feedback mechanism for demand.

big datanational fitness public servicenational fitness

刘子鈺、李拓键

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山东大学体育学院,山东济南 250061

大数据 全民健身公共服务 全民健身

2024

辽宁体育科技
辽宁省体育科学研究所 辽宁省体育科学学会

辽宁体育科技

影响因子:0.272
ISSN:1007-6204
年,卷(期):2024.46(5)