Analysis on the Design of Creative Products in Wetland Ecological Perspective—Taking Yancheng City as an Example
This paper analyzes the wetland resources of Yancheng City from three aspects and designs a case of cultural creation with the characteristics of wetland resources in Yancheng City.Firstly,by analyzing the present situation of wetland resources and cultural products available in Yancheng City,and the type analysis of local cul-tural elements,the development design of cultural products is put forward.Secondly,based on graph analysis and user perception questionnaire,the design factors of cultural elements in Yancheng City area are determined and e-valuated.The results show that through the analysis of the ideas and design measures of Yancheng wetland eco-logical cultural and creative products and the discussion of the design of wetland cultural elements cultural and creative programs,the design scheme can be extracted in line with the user's preference,which is conducive to the development of local cultural and creative products.Through literature induction,case analysis and analytic hier-archy process(AHP),Yancheng's local wetland resources are deeply excavated,which provides valuable feasible design strategies for cultural and creative industry,provides references for the dissemination of wetland culture,and provides valuable suggestions for the subsequent wetland ecological cultural and creative industry.
wetland ecologydesign factor extractioncreative productsuser perceptionYancheng City