Research on the Application Strategy of Digital Technology in Baguazhou in Nanjing Under the Background of Integration of Agriculture and Tourism
Against the backdrop of rapid development in the digital age,with the proposal of"new quality produc-tivity"in central documents,it not only clarifies the decisive force that stimulates new momentum in the new de-velopment stage,but also provides new momentum and new ways for rural revitalization.The emergence of digital technology is providing new ideas for the integration and development of rural agricultural and tourism resources,while reconstructing and optimizing the agricultural and tourism field in space.Although Baguazhou in Nanjing has certain development foundations and highlights in agriculture and tourism,there are still the following prob-lems:① Most of the ecological,agricultural,and pastoral landscape resources have not been scientifically and reasonably utilized;② there is low economic output,low added value of primary industry,and sluggish secondary industry;③ industrial linkage is insufficient and lack of distinctive features.This paper starts from the perspective of perception and representation,and proposes corresponding technology application strategies for"physical"and"digital"spaces around"digital technology"for Baguazhou."Physical"Space includes:① building an agricultural research and development platform;② building digital infrastructure;③ establishing on-site digital exhibition and sales."Digital"Space includes:① revolving around the"Wild Eight Immortals"to create a unique IP for Ba-guazhou;② living streaming on site to provide travelers with a dual experience of agriculture and tourism;③ launching the"Cloud Adoption"service to transform passengers from"objects"to"subjects".
digital technologyintegration of agriculture and tourismBaguazhoudigitization