Research on the Application of Visual Color in Web Interface Design
In the media era,web design has become an important means to convey information,display brands and user experience,and has become an important platform for people to obtain information,understand brands and establish activities.In web interface design,visual color is one of the most intuitive and sensitive design elements.This paper aims to discuss the function of color in interface design,the application of color psychology,and the principles and practical strategies of color matching,which play a crucial and far-reaching role in improving user experience and enhancing the attractiveness of web pages.The correct use of color can not only enhance the beauty of the web page,but also effectively convey the brand image and enhance the user's browsing experience.Therefore,the in-depth study of the use of visual color in web interface design has far-reaching significance.
Web designvisual coloruser experiencecolor psychologycolor matching