Research on Business English Meeting Etiquette from the Perspective of Cross-cultural Pragmatics
From the perspective of cross-cultural pragmatics,business English meeting etiquette requires par-ticipants in business activities to follow a series of speech act rules to demonstrate respect for each other and their own professional qualities,thereby promoting the smooth progress of business English talks and establishing good business relationships.In this process,guided by the principles of relevant pragmatic theory and combined with each other's cultural backgrounds,participants take the etiquette strategies reflecting"respect for others"and"self-esteem".The appropriate greetings,titles,introductions,and professional speech act in business conversa-tions are all embody business English meeting etiquette,and they are also necessary for successful cross-cultural business communication.
cross-cultural pragmatic perspectiveculturebusiness English meeting etiquette
万方数据
维普
