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新媒体视域下装饰图案在书籍装帧设计中的应用探究

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装饰图案是造物观与装饰图案学理性研究的起点,经过不断实践与探索积累了丰富的素材源泉.发展装饰图案既是国家文化、艺术全面发展的现实需要,也是推动中华优秀传统文化创造性转化、创新性发展的战略选择.新媒体视域下装饰图案能够彰显民族艺术特性,对于多元文化融通、生态和谐共建、地域经济发展具有直接的现实意义.因此,需要从书籍装帧的价值意蕴建构、书籍视觉要素创新、书籍装帧载体应用路径等方面做出全新突破,促进装饰图案的创新性发展.
Research on the Application of Decorative Pattern in Book Binding Design under the Perspective of New Media
Decorative pattern is the starting point of rational research of creation and decorative pattern,and has accumulated rich source of material through continuous practice and exploration.The development of decorative patterns is not only the realistic need of the all-round development of national culture and art,but also the strategic choice to promote the creative transformation and innovative development of Chinese excellent traditional culture.From the perspective of new media,decorative patterns can highlight the characteristics of national art,which has direct practical significance for the integration of multiple cultures,ecological harmonious construction and the development of regional economic development.Therefore,it is necessary to make a new breakthrough in the value implication construction of book binding,the innovation of book visual elements,and the application path of book binding carrier,etc.so as to promote the innovative development of decorative patterns.

new mediadecorative patternbook bindingapplication

周祺芬

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铜仁学院艺术学院

新媒体 装饰图案 书籍装帧 应用

2024年贵州省高校人文社会科学研究项目资助

2024RW151

2024

美术观察
中国艺术研究院

美术观察

北大核心
影响因子:0.107
ISSN:1006-8899
年,卷(期):2024.(10)
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