Analysis of the Current Development Status of Special Agriculture in Taiyuan City
In recent years,Taiyuan city had closely focused on the"special"and"excellent"strategy of agricultural products,strengthened the implementation and deployment of brand strengthening,comprehensively improved the positioning of agricultural product brand operation,clarified that brand building was an important lever for rural industrial revitalization,and focused on filling the gaps in product selling points,brand awareness,marketing platforms,and communication stories in brand building,promoting the coordinated development of regional,enterprise,and product brands of agricultural products.Taiyuan city would use innovative ideas to deeply promote the certification,management,use,and promotion of the"three products and one standard"work in agricultural production and product links,forming a good situation of agricultural product brand construction that was strongly promoted by the government,actively created by enterprises,and actively participated by society.
agriculturalbrandproduction and sales coordination