Study on the Impact of Executive Cognitive Style and Role Width Self-efficacy on Innovation Orientation——Based on empirical analysis of listed companies in manufacturing industry
The rapid change of the economic situation has promoted the innovation of enterprises,and choosing the right innova-tion orientation has become a major issue faced by modem enterprises.This paper makes an empirical analysis through the relevant data obtained from the questionnaire survey.The effects of three cognitive styles on innovation orientation and the mediating effect of role width efficacy in it were verified.The results show that there is a significant correlation between the cognitive style of top management in the manufacturing industry and the innovation orientation of enterprises;Executive cognitive style can have a positive impact on role width self-efficacy,and the innovation orientation of enterprises is influenced by high role width self-efficacy.In addition,role width self-efficacy also exists as a mediating variable between the cognitive style and innovation orientation of top management in the manufac-turing industry.This study has a good reference significance for managers to promote innovation-oriented change.