How Can Community Media Promote Agile Governance in Community Sport?——Based on the Analytical Framework of Situation-Cognition-Action(SCA)
Based on the analytical framework of"Situation-Cognition-Action",we analyze how community media effectively diffuse sports information to help community sports achieve agile governance around the organization and dissemination of daily sports activities in a community.In-depth analysis of the specific situation in XFZ reveals that the media matrix of sports information dissemination in XFZ community is becoming increasingly perfect.From the residents'perception of community media,it is found that the feedback channel has changed from avialable to excellent:the media has become the"infrastructure"for the agile governance of grassroots sports;the solution efficiency has changed from slow to fast:the community media and interpersonal rapid communication are the"catalyst"for the agile governance of grassroots sports.The synergistic effect of service providers has turned from weak to strong:the media has become the"community connector"of grassroots sports agile governance.According to the"situation-perception",further resource"action"strategies are given:upgrading the community sports communication matrix,focusing on the granularity of sports information dissemination;the community WeChat groups are also used to disseminate sports information,helping to create an orderly and dynamic sports communication;and the community media can shape the"capable person"and authority to drive the agility of sports governance.
community mediacommunity sportfitness for allagile governancesports information communication