Transition and Strategies of New Quality Productive Forces Promoting the Modernization of Sports Industry
New quality productive forces refers to a new quality of productivity formed by taking disruptive and cutting-edge innovative technologies as the leading engine,digital economy,intelligent economy and green economy as the medium for development,and knowledge intensive and high value-added new industries and new business forms as the carrier.The new quality productive forces drives the modernization of sports industry through six dimensions:production factor force,industrial iterative force,digital productivity,technical productivity,open productivity and green productivity,which also promotes large-scale modernization of sports industry,upgraded industrial structure,integration of digital economy and real economy of sports industry,high-end international competition,adaptability of industrial supply and demand and low-carbon industrial development.At present,the modernization of sports industry facilitated by new quality productive forces faces obstacles such as insufficient support for innovative production factors,"low-end locking"of industrial structure and"difficulty"in the upward value chain,poor integration of digital economy and real economy of sports industry,risks of international environment uncertainty and difficulties in implementing green and low-carbon transformation.In order to give full play to the role of new quality productive forces in promoting the modernization of sports industry,we should focus on"base","inside","enterprise","data","reality"and"front".On this basis,the current study puts forward the promotion strategies such as smoothing the coordination mechanism of"science-finance-talent-industry",accelerating the upgrading of innovative and integrated industrial forms,building an industrial foundation for the integration of sports data and reality,cultivating the market potential of domestic demand for sports,gathering global high-quality sports productivity resources in an open and cooperative manner,and improving green and low-carbon sports policies and market systems.
new quality productive forcessports industry modernizationdigital economyintelligent economygreen economyintegration of data and reality