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新质生产力助推我国体育产业现代化转向及策略研究

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新质生产力是以颠覆性、前沿性创新技术为主导引擎,以数字经济、智能经济、绿色经济为发展介质,以知识密集、高附加值的新产业、新业态为载体支撑,形成的生产力新质态.新质生产力通过生产要素力、产业迭代力、数字生产力、技术生产力、开放生产力、绿色生产力6个维度驱动体育产业规模现代化、产业结构高级化、数字经济与体育产业实体经济融合化、国际竞争高端化、产业供需对接适配化和产业发展低碳化,助推体育产业现代化发展.当前,新质生产力助推体育产业现代化发展面临着创新生产要素支撑不足、产业结构"低端锁定"与价值链向上"难"、数字经济与体育产业实体经济融合不畅、国际环境不确定性风险挑战以及产业绿色低碳转型落实困难等梗阻.更好发挥新质生产力助推体育产业现代化发展的作用,应以向"基"、向"内"、向"企"、向"数"、向"实"、向"前"为主攻方向.在此基础上,提出顺畅"科技—金融—人才—产业"协同机制、加速创新融通的产业业态升级、筑牢体育数实融合的产业基础、厚植体育内需市场潜力、以开放合作方式集聚全球优质体育生产力资源、完善体育绿色低碳政策和市场体系等推进策略.
Transition and Strategies of New Quality Productive Forces Promoting the Modernization of Sports Industry
New quality productive forces refers to a new quality of productivity formed by taking disruptive and cutting-edge innovative technologies as the leading engine,digital economy,intelligent economy and green economy as the medium for development,and knowledge intensive and high value-added new industries and new business forms as the carrier.The new quality productive forces drives the modernization of sports industry through six dimensions:production factor force,industrial iterative force,digital productivity,technical productivity,open productivity and green productivity,which also promotes large-scale modernization of sports industry,upgraded industrial structure,integration of digital economy and real economy of sports industry,high-end international competition,adaptability of industrial supply and demand and low-carbon industrial development.At present,the modernization of sports industry facilitated by new quality productive forces faces obstacles such as insufficient support for innovative production factors,"low-end locking"of industrial structure and"difficulty"in the upward value chain,poor integration of digital economy and real economy of sports industry,risks of international environment uncertainty and difficulties in implementing green and low-carbon transformation.In order to give full play to the role of new quality productive forces in promoting the modernization of sports industry,we should focus on"base","inside","enterprise","data","reality"and"front".On this basis,the current study puts forward the promotion strategies such as smoothing the coordination mechanism of"science-finance-talent-industry",accelerating the upgrading of innovative and integrated industrial forms,building an industrial foundation for the integration of sports data and reality,cultivating the market potential of domestic demand for sports,gathering global high-quality sports productivity resources in an open and cooperative manner,and improving green and low-carbon sports policies and market systems.

new quality productive forcessports industry modernizationdigital economyintelligent economygreen economyintegration of data and reality

蔡朋龙、蒲鼎添、李树旺

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中国人民大学 体育部,北京 100872

中国人民大学体育产业研究院[正定],河北 正定 050800

中国人民大学 经济学院,北京 100872

新质生产力 体育产业现代化 数字经济 智能经济 绿色经济 数实融合

国家社会科学基金青年项目

23CTY001

2024

体育学研究
南京体育学院

体育学研究

CSSCICHSSCD北大核心
影响因子:1.04
ISSN:1008-1909
年,卷(期):2024.38(3)