Using research methods such as literature review and expert interviews,this paper explores the key issues and selection paths of the sports industry in digital transformation from the perspective of new quality productivity.Key issues related to the digital transformation of the sports industry include:imbalanced structure of the sports industry,difficulty in accurately matching supply and demand;Lack of sup-porting institutional guarantees,and the external governance environment system needs to be improved;the data collaboration mechanism is incomplete,the level of expertise is insufficient,and the overall efficiency is low;insufficient independent innovation capability and excessive reliance on traditional paths and models.The following solutions have been proposed:optimizing the service system and enhancing product supply side reform;improving policies and regulations,and creating a sound institutional environment;establishing a collaborative mechanism to enhance the efficiency of industrial development;promoting technological innovation and unleashing new momentum in the sports industry.
关键词
新质生产力/体育产业/数字化转型/数字经济
Key words
new quality productive forces/sports industry/digital transformation/digital economy
维普
万方数据