Integration of Sports Service Industry and Sports Manufacturing Industry:Motivation,Mechanism and Effect
In the context of the country's vigorous promotion of the deep integration of life service industry and manufacturing industry,and the digital transformation of manufacturing industry,promoting the integration of sports service industry and sports manufacturing industry has practical significance.Using the basic theory of industrial integration,explore the motives,mechanisms,and effects of the integration of sports service industry and sports manufacturing industry.Research suggests that the driving forces behind the integration of sports service industry and sports manufacturing industry are as follows:technological innovation is an important driving force for the integration of sports service in-dustry and sports manufacturing industry,market expansion is an internal prerequisite for the integration of sports service industry and sports manufacturing industry,demand driven is an external requirement for the integration of sports service industry and sports manufacturing in-dustry,competition and collaboration are the fundamental driving forces for the integration of sports service industry and sports manufacturing industry,and policy guidance is a strong guarantee for the integration of sports service industry and sports manufacturing industry.The inte-gration process of sports service industry and sports manufacturing industry is the decomposition and integration of the value chain;the inte-gration approach is presented in four stages:discovery,design,production,and sales;the fusion mode has three types:substitution,comple-mentarity,and extension,and thus constructs a fusion mechanism of"fusion process fusion mode fusion mode"for the sports service industry and sports manufacturing industry.Based on this,it is proposed that the integration of sports service industry and sports manufacturing indus-try presents six effects,including market optimization,structural upgrading,innovative development,diffusion growth,scale expansion,and value chain upgrading.
sports industrysports service industrysports manufacturing industryintegrationmotivationmechanismeffect
万方数据
维普
