Opportunities and challenges in ecological environmental protection promotion in the new media environment
This article by analyzing the characteristics of new media,elaborates on the opportunities it brings to ecological environment protection propaganda,such as diversified channels,enhanced interactivity,and rich presenta-tion forms and content;At the same time,challenges such as information overload,false information interference,and audience attention dispersion were also analyzed.Based on practical cases,propose corresponding response strategies to better utilize new media for effective promotion of ecological environment protection,enabling the public to truly un-derstand,support,and participate in ecological environment protection,thereby effectively enhancing public aware-ness of ecological environment protection and stimulating their sense of responsibility for ecological environment pro-tection.
New media environmentPromotion of ecological environment protectionOpportunities and chal-lenges
万方数据
维普
