Enhancing the Influence of Zhu Zi's Cultural Tourism Based on Cultural Confidence
Zhu Zi culture is an extensive and profound Chinese traditional culture.It is a source of strength to enhance the"Cultural con-fidence"and has positive practical significance for personal growth,national governance and international peace in the new era.Zhu Zi cul-tural tourism has become an effective channel to increase the cultural confidence of the Chinese people through the deep integration of Zhu Zi culture and tourism industry.There are cultural insecurities in Zhu Zi's cultural tourism,such as valuing academia over application,valuing stories over connotation,and valuing organization over dissemination.It is proposed to enhance the influence of Zhu Zi's cultural tourism from four perspectives:enhancing the confident quality of Zhu Zi's cultural tourism,cultivating the confident context of Zhu Zi's cultural tourism,expanding the confidence space of Zhu Zi's cultural tourism,and strengthening the confidence foundation of Zhu Zi's cultural tourism.
Zhu Zi culturetourism influencecultural confidence
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