Design of Wuyi Mountain Intangible Heritage Tourism Cultural and Creative Products Under the Background of Cultural and Tourism Integration
In order to speed up the protection and development of Wuyishan tourism cultural and creative industries and Wuyishan in-tangible cultural heritage,based on the characteristics of Wuyishan regional resources,the integration and analysis of Wuyishan tourism culture and intangible cultural heritage,combined with domestic and foreign outstanding intangible cultural heritage tourism product de-velopment case,it is about to put forward the design ideas and development direction of intangible cultural heritage tourism and cultural creation under the background of cultural and tourism integration.It has certain guiding significance for the development of Wuyishan tourism culture and creativity and the innovative inheritance of intangible cultural heritage,and at the same time has reference signifi-cance for the tourism development in areas with similar problems.
Wuyishanintangible cultural heritagetourism and cultural creationintegration
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