An Analysis of TCM Discourse Strategies Based on American Mainstream Media News Reports
Analysis of the strategies of TCM discourse of overseas media from the perspective of critical discourse analysis is one of the critical steps to build the international discourse system of traditional Chinese medicine.According to the corpus research,CNN mainly constructs the international image of TCM from four dimensions:TCM therapies,the relationship between TCM and wildlife,the efficacy and safety of TCM,and the role of TCM in the prevention and treatment of COVID-19.Perspective-oriented strategies and strengthening-weakening strategies used in news discourse reflect the subjective attitude and negative position towards TCM.
traditional Chinese medicineoverseas newsdiscourse strategies
NETL
NSTL
万方数据
