This paper takes the data of 1796 new Third Board manufacturing enterprises from 2018-2022 as the research sample,using the python program,text mining of the sample report,explore the influence and function mechanism of digital transformation on the business performance of small and medium-sized manufacturing industry.The results show that the implementation of digital transforma-tion has a positive impact on the improvement of enterprise performance,digital transformation can effectively promote the implementation of low cost strategy,and low cost strategy has a significant intermediary effect between digital transformation and enterprise performance.As small and medium-sized manufacturing enterprises,they should strengthen the awareness of digital transformation,establish a long-term mechanism of digital talent cultivation,accelerate the digital transformation and upgrading of enterprises,and make contributions to the realization of high-quality development of the national economy.
digital transformationthe New Third Board manufacturing industryenterprise performance
维普
万方数据
