Given that the brand value evaluation of leather products is a complex problem of ambiguity and uncertainty,cloud models is a powerful tool for solving these problems,with strong expressive power,intuitive and easy to understand decision-making results.A cloud model was used to evaluate the brand value of the leather product"Red Dragonfly",and the results showed that the evaluation results were profound,objective and reliable,enabling the complexity of multi-level evaluation problems to be easily solved.
关键词
皮革产品/品牌价值/评价/云模型
Key words
leather products/brand value/evaluation/cloud model
维普
万方数据