From the perspective of value reconstruction,the path for artificial intelligence(AI)is explored to empower the high-quality development of the digital creative industry.The study finds that AI comprehensively enhances the value creation capabilities of the digital creative industry by optimizing production processes,promoting resource allocation,fostering new business forms,and reshaping the value chain.At the same time,AI-driven transformations in product intelligence,service personalization,platform smartization,and ecosystem systematization inject new vitality into the industry's development.However,AI's empowerment of the digital creative industry still faces multiple risks,including technology,content,employment,and ethics.In response to these problems,some measures are put forward such as strengthening technological breakthroughs,optimizing talent cultivation,improving laws and policies,and constructing ethical governance mechanisms to prevent and mitigate risks.The aim is to provide insights for the safe,inclusive,and sustainable development of the digital creative industry.
关键词
人工智能/数字创意产业/价值重构/商业模式创新
Key words
artificial intelligence/digital creative industry/value reconstruction/business model innovation
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