Evolution Analysis of Blockchain Technology Adoption in Piracy in the Knowledge Payment Market
[Purpose/significance]Piracy damages the interests of the participants in the knowledge payment market and leads to the failure of market order.Exploring the game relationship between knowledge payment platforms and consumers from the perspective of blockchain adoption is conducive to promoting the healthy and orderly development of the market.[Method/process]Based on the as-sumption of bounded rational man,this paper constructs an evolutionary game model and then obtains the evolutionary stable strategies of both sides of the game by solving the model.And it also discusses the influence of different factors on the strategy selection in combina-tion with system dynamics.[Result/conclusion]The evolution strategy of both parties will converge to"adopting blockchain,purcha-sing genuine"with the increase of the initial strategy selection probability,and the convergence speed will gradually accelerate.With the increase of the introduction cost of blockchain technology,it will evolve to"not adopting blockchain,seeking piracy".Finally,some suggestions are put forward from the perspective of platforms and consumers.