Study on the Distribution and Countermeasure of Uncivilized Language in Bullet Screen
[Purpose/significance]With the popularization of bullet screen culture,it is more important to investigate the language of bullet screen,especially the uncivilized language of bullet screen.The relevant research conclusions of the uncivilized language of the bullet screen can help strengthen the monitoring of the uncivilized language behavior of the bullet screen and better serve the monitoring of online public opinion.[Method/process]Based on the frequently used uncivilized words and the relevant variables of their distribu-tion in 1492 bullet screen videos,this paper constructs a regression model to analyze the influencing factors of the distribution of uncivi-lized words.[Result/conclusion]The probability of overall use and negative use of uncivilized words in official accounts is high.The occurrence rate of uncivilized words in entertainment,science and technology,knowledge,national innovation and life themes is higher.Video length,communication participation and communication depth have significant influence on the distribution of uncivilized words.
NETL
NSTL
万方数据
