System Dynamics Analysis of SMEs Competitive Intelligence Sharing Behavior
[Research purpose]The purpose of this study is to reveal the dynamic trend of competitive intelligence(CI)sharing behavior and its influencing factors of small and medium-sized enterprises(SMEs)in China,so as to provide important basis and suggestions for CI sharing practice.[Research method]According to the relationship between prospective revenue,sharing costs,external environment uncertainty,resource dependence,trust,sharing willingness and CI sharing behavior of SMEs and empirical results,a system dynamic model is constructed to simulate and predict the CI sharing behavior of SMEs.[Research conclusion]In the early stage,SMEs'CI sharing behavior is greatly affected by sharing willingness and trust.Increasing prospective revenue and sharing costs will increase SMEs'depend-ence on CI sharing resources.In the later stage,it will be greatly affected by the sharing cost and the external environment uncertainty,and the resource dependence on CI sharing will gradually be reduced with the increase of prospective revenue and sharing costs.SMEs with a strong willingness to share competitive intelligence are able to increase the frequency of sharing behavior more quickly,and their sharing behavior is consistently higher than that of SMEs with a weak willingness to share.Finally,some countermeasures and suggestions are put forward to promote CI sharing among SMEs,which is conducive to the development of CI sharing.
competitive intelligencesmall and medium-sized enterprisessharing behaviorsharing willingnesssystem dynamics