The Influence of Antecedent Configurations of Privacy Concerns in Quantified Self on Willingness to Disclose Privacy:A Power-Responsibility Equilibrium Perspective
[Research purpose]For the data-driven quantified self enterprises,the privacy disclosure of users is particularly important.Analyzing the effect of privacy concerns on the willingness to disclose privacy in the quantified self context will provide theoretical guid-ance for relevant enterprises to acquire user data.[Research method]Based on the power-responsibility equilibrium theory,a fuzzy set qualitative comparative analysis method is used to analyze the antecedent configurations that lead to privacy concerns from the perspective of quantified self-subjects,and the influencing mechanisms of different types of privacy concern configurations on the willingness to dis-close privacy.[Research conclusion]Three types of quantified self-privacy concerns are obtained,namely endogenous privacy con-cerns,exogenous privacy concerns,and hybrid privacy concerns,and they have differential effects on privacy disclosure willingness.En-dogenous privacy concerns arising from short-term use and hybrid privacy concerns arising from long-term use lead to lower privacy dis-closure willingness,while exogenous privacy concerns arising from short-term use do not reduce privacy disclosure willingness,but rather facilitate privacy disclosure during the process of quantified self because users perceive the legal validity of the government.