Research on Ways to Enhance the Communication Power of International Chinese Education Journals
In the era of globalization,the international dissemination of Chinese education has become an important force to promote the"going out"of Chinese culture.As an important platform to display Chinese education research results,exchange educational ideas and share teaching practices,international Chinese education journals are of great significance to the international communication of Chinese.At present,although the number of international Chinese education journals has increased,they still face many challenges in terms of communication.On the one hand,some international Chinese education journals have shortcomings in column construction,content quality,brand building,etc.,and it is difficult to attract a wide range of readers.On the other hand,the communication channels of international Chinese education journals also need to be strengthened.In view of the above problems,this paper,from the two dimensions of academic and media,analyzes the current situation of the communication power of the existing international Chinese education periodicals,and discusses the effective ways to improve the communication power of international Chinese education periodicals:first,strengthen the content construction of periodicals and build the unique brand of periodicals;The second is to broaden the communication channels of periodicals and construct three-dimensional communication forms;The third is to cultivate the main body of periodical communication and optimize the incentive mechanism.
International Chinese EducationJournalsColumn ConstructionTransmissibility
NETL
NSTL
万方数据
