关于文旅融合背景下智慧文旅服务平台建设的研究
Research on the Construction of Smart Cultural and Tourism Service Platforms under the Background of Cultural and Tourism Integration
杨平平1
作者信息
- 1. 南京南大智慧城市规划设计股份有限公司,江苏南京 211899
- 折叠
摘要
为了达到文旅融合,推动智慧旅游发展,本文以文旅融合发展现状为主,基于智慧文旅服务平台建设原则,提出了相应的智慧文旅服务平台建设体系整体框架,从各方面入手展开了重点探究,充分利用新一代互联网技术,推动旅游朝着数字化和智能化趋势发展,推动旅游的个性化服务和平台的智能化应用服务.基于文化和旅游的深度融合,对旅游产业进行数字化提升,促使文旅智慧服务平台朝着全方位、多层次方向发展.
Abstract
In order to achieve cultural and tourism integration and promote the development of smart tourism,this article focuses on the current situation of cultural and tourism integration development.Based on the principles of building smart cultural and tourism service platforms,a corresponding overall framework for the construction of smart cultural and tourism service platforms is proposed.Key explorations are carried out from various aspects,fully utilizing the new generation of Internet technology to promote the development of tourism towards digitalization and intelligence,Promote personalized tourism services and intelligent platform application services.Based on the deep integration of culture and tourism,we will digitize and enhance the tourism industry,promoting the development of cultural and tourism smart service platforms towards a comprehensive and multi-level direction.
关键词
文旅融合/智慧文旅/服务平台/建设策略Key words
integration of culture and tourism/smart cultural tourism/service platform/construction strategy引用本文复制引用
出版年
2024
NETL
NSTL
万方数据